SEO Specialist

Job Description Must Have Technical/Functional Skills - Experience with local SEO or multi-location businesses - SEO with strong focus on on page and technical optimization - Structured data and schema markup - Site architecture, indexing, and crawlability concepts - Entity based SEO and taxonomy translation - Metadata optimization and internal linking - Search performance analysis and diagnostics - Understanding of how structured content and attributes support AEO and GEO across AI-driven search environments Roles & Responsibilities - Translate defined taxonomy and content frameworks into structured, search aligned implementations - Align metadata, page structure, and on page elements with user intent and search behavior - Define and validate structured data requirements including schema markups and entity relationships - Ensure consistency between content intent and how information is exposed to search engines and AI systems - Identify and resolve gaps in discoverability, indexing, and machine readability - Optimize titles, headings, metadata, and internal linking structures - Support off-site backlink strategies by ensuring technical health and site integrity for authority growth - Develop user stories to inform technical implementation of recommendations - Collaborate closely with internal marketing team and web development partners - Monitor performance (ranking, position, keywords) across search and AI systems and map back to visibility Salary Range-$100,000-$120,000 a year TCS Employee Benefits Summary Discretionary Annual Incentive. Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans. Family Support: Maternal & Parental Leaves. Insurance Options: Auto & Home Insurance, Identity Theft Protection. Convenience & Professional Growth: Commuter Benefits & Certification & Training Reimbursement. Time Off: Vacation, Time Off, Sick Leave &amp